web design and development

Hugo Halliday PR & Marketing can design and build a professional website for your business or group that will meet your online and customer reach needs.

Our consultants work closely with you to create a complete solution which will sell, retain and convert your client base.

Our point of difference to other web development companies is that we aren’t tech heads. We don’t know how to code JavaScript or find the error in a .NET algorithm, we subcontract our coding work to trusted developers.

What we do know is how to market your business effectively through websites which have:

  • High quality copy and imagery that not only speaks to your target audience, but also adheres to basic SEO principals

  • Easy-to-navigate menus and features which make it simple for your target audience to find exactly what they are after

  • Appealing layouts and designs which reflect your brand and outshine your competitors

Typically, web development companies will code a template and hand it over for you to fill with content. We go further. Think of us as complete project managers who take the burden off you and your staff, giving you a usable product, rather than a template which may not even meet your marketing and audience needs.

When you reach that 100% milestone with us – you have a website that is ready to go live, not one you still need to spend hours trying to get up to scratch.

If what you’re after is a complete website which effectively aids in marketing your business, contact us today to discuss your needs and obtain a proposal.


Hugo Halliday web design and development services include:

Web Design: Professionally designed website which adheres to best ease-of-use practices, your personalised branding and sells your business services in a positive light (our graphic designers do this in-house and present you with a number of concepts/options).

Content Creation: Development of website strategy to ensure content is user-friendly and search engine optimised (*basic SEO, we do not claim to be SEO experts). Copywriting of all your content and sourcing/development of imagery (this can include setting up a professional photo or video shoot).

Content Management System: Content Management System (eg: WordPress) and a custom user guide so employees can update your website easily.

E-commerce: Development of e-commerce site to attract customers, sell products and increase profit margin.

Custom Modules: Custom modules to enhance user experience and bring brand personality and services to life.

Blogs: Copy writing of blogs to improve website reach on search engines, attract potential clientele and inform key stakeholders.

Advertising: Advertising on your website to add a profit source, or advertising on Google Adwords to attract potential customers to your website.

Revamping: Comprehensive review and revamp of old website including: re-design, review of old copy and creation of new copy, and identification of services which need to be expanded or capitalised on.

Hugo Halliday’s consultants have been offering web design and development services for over a decade now and can create professional, attractive and eye-catching sites. We can also build rapid deployment pages for use in times of crisis or emergency management and are available 24/7 to assist clients.

Websites vary in cost depending on needs and expectations. Hugo Halliday can work within your budget and tailor a package to suit you. Contact us today to find out more about our web design and development services.

See some of our past work here.


Hugo Halliday web design and development service FAQS:

How long does it take to develop a website?
Timelines are variable and totally dependent on your personal needs. When we provide you with a detailed proposal + quote we will also give you an indicative timeline. Factors which affect how long your website will take include: website size, information available from you, any custom modules, whether or not we need to produce a video or set up a photo shoot and time taken to approve/select options at milestones.

What is your process?
After initial contact is made, we usually like to set up a meeting to find out more about your needs and business goals. This can be done in person or virtually if you’re not based in Sydney. After the first meeting we put together a detailed proposal for your approval which includes all identified fees. If you’re happy, you sign a contract and we begin work starting with creating a menu scaffold. We create a the menu first as we believe CONTENT and USABILITY are the most important elements for your target audience. We then provide you with design concepts which are geared totally towards what your target audience wants/needs to find on your site. Once a concept is selected we work with our developers to get it coded, we manage this whole process and speak their language so you don’t have to be bombarded with technical terms. While the website is being coded we also begin copy writing and producing or sourcing any content required, which we then put into the website once coded. After your final tick of approval, your website is ready to go live!

Do I have to be Sydney-based to use your services?
No. We can work with you virtually from anywhere. If we need to produce a video or photo shoot we can organise to fly to your location or vice versa.

Where do you get content from for my website?
Once the contract is signed, we will ask you to provide us with anything and everything you can about your business. This includes any brochures you have made, any past websites, any links to articles about your industry etc. We may also decide to interview your staff (especially front line ones) who will have insider knowledge about what they think the website needs and what the customers they deal with say they need. Great ideas always come when every stakeholder is involved in the process!

How much does a website cost to develop?
It depends on the size of your website and we can honestly only give you a price once we’ve had a discussion about your needs. When comparing quotes, remember to weigh up all the service inclusions. Comparing a quote from a developer who is simply going to code your site, to a complete project management and content creation proposal is like comparing seaweed and gravel. If you have a budget you have to stick to let us know and we can tell you if it’s feasible with your needs or not.

What do you do in-house?
We do everything in-house except the actual technical coding. We outsource this to subcontractors and work extremely closely with them to ensure they deliver what we’ve asked for. In our experience, the most difficult part of web development is going back and forward with a web developer – we take the burden off you!


If you have any more questions or would like to get started on your full website development, contact us today. We look forward to hearing from you.