New Influencer Marketing Guidelines

Posted by & filed under Marketing, Social Media.

influencer marketing guidelines

From March 1st 2017, influencer marketing guidelines will change, with Australian social media influencers now required to disclose if a brand had paid them to make a social media post.   Previously, no influencer marketing guidelines were in place to dictate whether or not social media influencers had to disclose if they had received money… Read more »

Marketing Home Care Packages

Posted by & filed under Marketing.

Marketing Home Care Packages

Welcome to February 2017, consumer direct care is here and if you deliver in-home care, your business structure is going to change.You are now going to have to be across marketing Home Care Packages.   Traditionally, in-home care service providers have been reliant on grants and funding, maybe even donors and bequests, to deliver home… Read more »

Why Collecting Customer Data is so Important

Posted by & filed under Marketing.

CUSTOMERDATA

The importance of collecting customer data, both that of potential yet-converted customers, and practising customers; is vital for any business no matter what size. By customer data I mean names and contact details such as emails, phone numbers and addresses. A business that is able to gather each of these contact details about a person… Read more »

Can Your Firm Match the Success of Bollywood?

Posted by & filed under Marketing.

bollywood

India’s film industry is now one of the biggest in the world and set to get bigger.   Bollywood has found how to not only successfully market its product to huge audiences but also capitalise on well proven film formulae.   Watch nearly any Bollywood film and you’ll see evil characters, handsome heroes and beautiful… Read more »